Study at SBTA & SELA
This qualification reflects the role of individuals working as marketing directors, marketing strategists and national, regional or global marketing managers. Individuals in these positions provide leadership and strategic direction in the marketing activities of an organisation. They analyse, design and execute judgements using wide-ranging technical, creative, conceptual and managerial competencies. Their knowledge base may be highly specialised or broad within the marketing field. These individuals are often accountable for group outcomes and for the overall performance of the marketing function of an organisation.
1.5 academic year (6 terms of 9 weeks each). Choose from morning, afternoon and evening classes.
This program has been designed for international students who wish to gain a role in marketing in their own countries or gain a pathway into tertiary study in the marketing area.
Full-time, on-campus. Support materials are available on the SBTA E-Learning Portal.